1970 12 String Ovation Guitar. Beautiful old warm sound
Auction ID: 100439
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1970 12 String Ovation Guitar
Beautiful old warm sound Photo is not of actual Guitar
A little history about Ovation Guitars - not this model
Glen Campbell and Ovation Guitars
“A major helicopter manufacturer loses
his main client. It happens that the market is booming for a totally
different product–the guitar. Coincidentally this man (Ovation
founder Charles Kaman) had played guitar in his youth. He decides to
apply some of the technology and materials he used in building helicopters
to making a new kind of guitar. And it happens that as this new guitar
is struggling along, one of America’s most popular entertainers
adopts it. By the time the company celebrates its thirtieth anniversary,
it is established as the biggest maker of acoustic guitars in the United
States. This is the history of the Ovation guitar. Who would believe
it if it weren’t true?” – from “The History
Of the Ovation Guitar” by Walter Carter.
Through the sixty odd years Glen Campbell has been playing the guitar
he has been seen with virtually every major brand of guitar at one time
or another. However, the brand most folks associate Glen with is, of
course, Ovation. Ask any 40+ year old guitarist to recount his first
recollection of the Ovation guitar and it will almost always be having
seen Glen play one on the “Goodtime Hour”. The procurement
of Glen as an endorsee was a major coup for Ovation; fifty million viewers
watching one of the world’s hottest guitarists and most popular
new stars play these untraditional looking guitars literally contributed
to the sale of thousands of instruments over the years.
Glen didn’t just play them. He had ideas about how they should
be built. His likes and desires resulted in not only his own signature
series model that was produced for over twenty years but his suggestions
were sometimes implemented into other models and occasionally through
the entire Ovation line. His long-time association with the Ovation
company, (which continues to this day) has resulted in quite a number
of instruments being built specifically for Glen. Many of these guitars
were prototypes or “custom built” to Glen’s specifications
or desires at the time.
Glen Campbell
Classical Prototype
“Glen Campbell and his TV show
had the power to make a minor brand into a major brand almost overnight.
And vice versa. No one was more aware of that than the people at Ovation...With
Glen and his musician friends playing Ovations on national television
every week, Ovation was sitting on top of the world. Then in 1970, that
world cracked.” – “The History of the Ovation Guitar”
by Walter Carter.
In 1970, about two years after he had become Ovation’s top endorser,
Glen appeared on Johnny Carson’s “The Tonight Show”
playing a Baldwin nylon string classical guitar. The Baldwin belonged
to Jerry Reed, and Glen tried it simply because it had a pickup built
into the bridge, which allowed a freedom of movement not possible while
playing an acoustic guitar into a separate microphone while singing.
To say that the top brass at Ovation were not very pleased about the
possibility of Glen switching loyalties is a huge understatement.
The ensuing furor led to the development of Ovation’s own version
of an acoustic-electric guitar pickup, which was to become the first
commercially successful pickup to be able to amplify an acoustic guitar
while retaining a basically acoustic tone. Within ten years, ninety
percent of the Ovations being sold were equipped with this system. Being
able to play an acoustic on stage with lots of volume, real acoustic
tone, and not having to play into a microphone, became one of the biggest
chapters in Ovation history, and acoustic guitar history as a whole.
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